Influencer marketing has grown considerably in recent years. Two major factors led to this phenomenon, with the result been beneficial to both marketers and individuals looking to make extra income. Firstly, social media has continued to grow each year, becoming impossible to ignore for most brands. This growth has resulted in a rise in regular…
Anyone who has invested heavily in online advertising will understand the power of remarketing. Most people who visit a page will not take the desired action on the first attempt. Whether you are attempting to sell a product, gain more subscribers, or increase your social following, it is important that people see your brand multiple…
As part of our continuous effort to give you a better experience we are rolling out a new Service Desk solution to help make it easier for you to communicate with Holony Media. Moving forward, we ask that you please send all account and project communication to holony@holony.com.
With Facebook and Instagram Stories now taking over our social media worlds and the fact that videos posted on Facebook can be previewed without the need to click it first, both individuals and companies have started to realize the value of creating quality videos and how the right elements of storytelling can make a simple…
Facebook has nearly two billion users and is by far the most popular social networking site in the world. Recently, the social media giant has come under fire for the massive data scandal that gave Cambridge Analytica access to data from 87 million users during the 2016 general election. Many users are expressing outrage over seemingly…
Canva has become one of the world’s most popular image editing tools for everyone from business owners to work-from-home bloggers. The ability to create engaging images without needing to hire a graphic designer makes Canva a top choice for marketers and storytellers around the globe. But did you know there are a number of powerful…
The average small business doesn’t have an expansive marketing budget. That means that using those resources effectively is the difference between success and failure. Every dollar available simply has to have a positive ROI, otherwise, the company simply falls too far behind. But what does that mean? Does that mean that you should invest heavily…
Holony Media is teaming up with Google to help retail businesses reach more customers by hosting a free Google Partners Connect Retail event at the Delaware Area Chamber of Commerce on August 16th. The event is free and you’re invited to join us!
You’ve no doubt heard the expression “Rome wasn’t built in a day“. Well, the same holds true for digital marketing. Business owners can’t expect to set up shop and instantly attract a massive following of adoring fans waiting to buy their wares. Digital marketing takes effort, dedication to long-term growth, and a willingness to be…
Branding should be one major pillar of your marketing strategy. A brand is more than just your logo or merchandise. It permeates everything. Your brand entails how you talk, how you look and the core message you are trying to relay to your audience. One of the most important places to make sure you have…